One Minute Briefs
Ahh, one of my favourite creative playgrounds.
The Bank of Creativity, founded by Nick Entwistle, promotes brands and causes via social media by challenging their creative community on Twitter to respond with instinctive ideas to daily advertising briefs, and reward the best entries.
All submissions are retweeted to their 40,400+ Twitter followers, which generates millions in reach every single day, enabling brands to interact with huge audiences in an engaging, cost-effective way whilst creating quality content.
Since I joined the party, I’ve had…
x18 wins.
x5 shortlists.
I’ve included some of my fave entries below. Remember, it’s all for fun, raising awareness of great causes, joining a community of creatives and flexing those writing muscles. Also remember, I’m a copywriter not a designer.
Brief: Advertise 'Mash' (Winner)
Brief: Advertise 'Emergency Rain Ponchos' (Winner)
Brief: Advertise 'Estate Agents' (Winner)
Brief: Advertise 'Prams' (Winner)
Brief: Advertise 'Alphabetti Spaghetti' (Winner)
Brief: Advertise 'Projectors' (Winner)
Brief: Advertise 'World Bee Day' (1/2) (Winner)
Brief: Advertise 'World Bee Day' (2/2) (Winner)
Brief: Advertise 'World Blood Donor Day' (Winner)
Brief: Advertise 'Meditation' (Winner) BTW this was when the Barbie movie came out, had to be done...
Brief: Advertise 'The INKEY List’s skincare range' (Shortlisted)
Brief: Raise awareness of #StopCyberbullyingDay (Shortlisted)
Brief: Create billboards to advertise James The Designer on the largest billboard in Manchester (Shortlisted)
Brief: Advertise 'Rainforest Alliance' using their ‘We’re All In.’ logo (Shortlisted)